Built to Last. Made for Pros.
Rely on the Ariens SUMMIT PRO for daily performance – maximum power, comfort & durability in every season.
Built to Last. Made for Pros.
Rely on the Ariens SUMMIT PRO for daily performance – maximum power, comfort & durability in every season.
Built for Productivity. Engineered for Every Season
Since 1933, Ariens has built machines with one focus — you. No compromises, just equipment that works as hard as you do, season after season.
From our first riding mower in 1958 to over four million Sno-Thro® units, we’ve become the King of Snow® and a leader in precision lawn care. Our zero-turn mowers, snow blowers, and attachments deliver speed, reliability, and comfort for homeowners, professionals, and municipalities alike.
Durable, easy to maintain, and ready for any season — that’s the Ariens promise.
Ready to work faster & smarter?
Cut Time. Clear Snow. Own Every Season.
Test an Ariens machine where it matters – on your own ground.
Experience the speed, comfort & reliability trusted by pros across EMEAA.
Ready to work faster & smarter?
Cut Time. Clear Snow. Own Every Season.
Test an Ariens machine where it matters — on your own ground.
Experience the speed, comfort & reliability trusted by pros across EMEAA.
Products
Solutions for All Seasons
Ariens outdoor power equipment, headquartered in Brillion, Wisconsin, has served commercial operators & homeowners for over 90 years. As the King of Snow®, we’ve produced more than 4 million Sno‑Thro machines since 1960. Our lawn heritage began in 1958. Today we deliver a complete line for every season, from zero‑turn mowers to winter service machines, each built for quality, uptime & customer satisfaction.
When the Terrain Gets Tough, AS-Motor Takes Over
Steep slopes? Overgrown fields? No problem.
While Ariens Zero-Turns dominate on flat ground and gentle slopes, AS-Motor steps in when conditions get extreme. From wild meadows to embankments and rough terrain, AS-Motor machines are built for high grass, steep inclines, and hard-to-reach areas. Remote-controlled mowers, flail systems, and ride-on machines deliver the cutting power and control you need when standard mowers fall short.
Applications
Match the tool to the job
Ariens machines are built to perform across diverse environments, from expansive private properties to demanding municipal sites. Whether it’s cutting vast green spaces with precision or keeping critical areas clear in winter, each application benefits from tailored performance, durability, and operator-focused design.
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Fast, clean results on large lawns & estates with minimal trimming
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Reliable, comfortable operation for commercial landscaping crews
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Consistent quality on sports fields & education grounds
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Safe, efficient maintenance of municipal areas with road-use options
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Powerful winter service to keep access points clear in snow & ice
Engineered for Speed, Comfort & Reliability
Every Ariens zero-turn features robust chassis construction, high-airflow decks & ergonomic controls. The range is designed for different terrains, workloads & user profiles.
Key Advantages:
- Up to 40% faster mowing vs conventional tractors.
- Tight manoeuvring around obstacles, reducing trimming.
- High airflow decks for superior cut quality at speed.
- Comfortable operator stations for long shifts.
- Built to withstand daily professional use.
The EDGE is made for small to medium-sized gardens. Its manoeuvrability and comfort take mowing to a new level of fun.
The newest and fastest way to mow your lawn. No matter how big your garden is. The new Ariens IKON sets new standards in terms of cutting pattern, comfort and features.
Service providers and private users with large grounds rely on its high performance, comfort and robust professional components.
The ZENITH has been the flagship of Ariens for years. Strong and durable, equipped with premium components and unparalleled suspension comfort.
The ZENITH E is a professional battery zero-turn mower for daily use. Its four high-capacity interchangeable batteries provide full power and long range and can be changed in seconds when needed.
The ARIENS SUMMIT PRO series stands as Ariens’ most successful fleet machine, trusted by professional service providers worldwide for its unmatched reliability. It’s not uncommon for these mowers to deliver between 500 and 1,000 hours of performance each season.
The new ARROW is a "stand-on" zero-turn mower for everyday use. Its components are all professional, from the hydrostat to the engine and the 4.5 mm thick cutter deck.
The new ARROW E is a professional battery stand-on zero-turn mower for daily use. Its electrical components are identical to the ZENITH E.
Our range of Ariens accessories include everything you need to make cutting grass as convenient, safe, and easy to manage as possible.
Built for Deep, Wet & Packed Snow
Ariens snow blowers are designed for efficient clearing on driveways, paths, car parks & slopes. Options include wheel & track drives, single & two-stage systems, and a variety of widths to suit different needs.
Key Advantages:
- High intake capacity & long throw distance.
- Steel construction in critical areas.
- Ergonomic, glove-friendly controls.
- Track options for slopes & uneven surfaces.
Designed with the user in mind, the Ariens® Classic may be compact, but it's packed with immense power.
Don't let its size fool you. The Compact Sno-Thro® is your ultimate solution for handling everything from light snowfall to residential pavement clearing with remarkable ease.
Discover the Ariens® Deluxe Series, our top-selling snowblowers known for their reliability and powerful performance.
The Platinum Series snowblowers are engineered for those who demand heavy-duty performance and reliability.
Heavy-duty machine for heavy-duty use. The Professional series snow blowers are ideal for heavy snowfalls where you need to clear large amounts of snow quickly.
The Ariens MAMMOTHTM 850 Series is a premier heavy-duty snow removal vehicle designed for the most demanding tasks.
A range of optional accessories are available to help protect and extend the capability of your snow blower.
Campaign & News
Stay ahead of the season
Stay up to date with seasonal campaigns, product innovations & customer stories. From new launches to field-proven performance data, our news section helps buyers make confident decisions.
Frequently Asked Questions
Quick answers about Ariens, zero-turn mowers & snow blowers. Each answer links to deeper guides for buyers & operators.
About Ariens
What is Ariens known for?
Family-owned since 1933, Ariens builds professional-grade outdoor power equipment for every season. We’re recognised for zero-turn lawn care & our King of Snow® heritage in snow removal across the EMEAA region (Europe, the Middle East & Africa).
Why choose Ariens?
Productivity, durability & ease of service. Rigid frames, high-performance decks, reliable drivetrains & operator comfort deliver consistent output with low downtime, season after season.
Where can I buy or service Ariens equipment?
Through our dealer network across Europe, the Middle East & Africa. Use the dealer search for sales & service or contact our team.
Zero-Turn Mowers
What is a zero-turn mower?
A ride-on mower with independent wheel control that pivots on its axis. You get tight manoeuvres, fewer passes & minimal trimming vs lawn tractors. See what a zero-turn is & how it works.
What are the benefits of a zero-turn?
Faster coverage on medium-to-large areas, precise control around trees & beds, a premium finish at speed & less post-cut clean-up. Read benefits of zero-turns.
How do I drive a zero-turn for the first time?
Use the two control levers to go, stop & steer. Practice straight runs, then gentle turns, then close-cutting. Follow the checklist in how to drive a zero-turn.
Zero-turn vs lawn tractor: which should I choose?
Choose a zero-turn for speed & agility on flat to gently rolling lawns with obstacles. Choose a lawn tractor if you prioritise slope stability or multi-task attachments. See the comparison guide.
Do Ariens zero-turns have bagging systems in Europe?
No. Configure for mulching or side discharge based on grass & season. Your dealer can recommend the right deck setup. Explore Ariens zero-turn models.
Snow Blowers
How do I choose the right snow blower?
Match machine to snowfall & area size. Single-stage suits light snow on small drives. Two-stage clears deeper, wet or wind-packed snow. Track drive adds control on slopes. Read the snow blower buying guide.
Any safety or maintenance tips for heavy snow?
Work in layers, overlap passes & clear debris before you start. Never use hands to clear blockages. Shut off the unit & use a clean-out tool. See snow blower safety & maintenance tips.
Events & Exhibitions
See it. Test it. Decide with confidence
Meet Ariens experts, see our machines in action & get hands-on experience. Whether at a major trade show or a local demo day, you’ll have the opportunity to test equipment, ask technical questions & plan purchases.
Groundsfest 2026
Stoneleigh Park, Warwickshire, England 
16.09.2026 – 17.09.2026
Experience Zero-Turn mowers built for efficiency at scale. See how speed, precision & operator comfort come together. Talk to our experts and explore demo opportunities.
» read on
Saltex 2026
NEC Birmingham, England 12.11.2026 – 13.11.2026
Zero-Turn performance for grounds professionals who care about results. Experience our machines live, discuss fleet use & see how efficiency changes in real operation.
» read onExpert tips
Advice that works in the field
Actionable advice from the Ariens product team & industry specialists. Topics range from deck maintenance and blade selection to winter preparation and slope safety.
Customer Reviews
Hear it form the operators
Feedback from real operators and owners who rely on Ariens every day. Learn how our products perform in diverse conditions, from estate maintenance to municipal contracts.
Our zero-turn mower is used at a crematorium in Huntingdon and is an absolutely fantastic addition to our fleet. It’s cut is first class and I’ve never experienced anything like it before considering it’s a battery mower. We purchased it through our local dealer Ibbetts in Great Paxton, where the professional service we received was exceptional. The robust and superior build quality has been manufactured to the highest standard, it has great manoeuvrability and is simple to use and can be set up in minutes. I have never come across anything quite like the Ariens battery zero-turn and with the Huntingdon Town Council ethos it fits nicely with our fleet of machinery. I would highly recommend it to other companies looking to purchase a top–quality mower.
– Rob Bradshaw, Huntingdon Town Council
As a Grounds Maintenance company in East Kent covering Schools, Council Grounds, Cemeteries, Holiday Parks and Housing estates we need versatile, nibble, reliable machines. At Saltex 2021 our mission was to find a machine that delivered on our objective, and ideally fit inside a standard van, as the nature of some of our sites where parking is a premium means trailers are inconvenient. The Apex 48 fitted the bill perfectly, our local dealer carried stock and we initially ordered 2 machines, we have fitted the mulch kits due to the nature of many of the sites we work on and have found them to be 100% perfect for the job in hand.
– Colin North, Bourne to Garden
We carry out many grounds’ maintenance contracts including a site with 6 football pitches on. We have found that the APEX is brilliant for it, it’s fast and leaves a great finish. A great machine!
– Ben Cawthorn, BRC Gardening and Grounds Maintenance
Publications
Your reference library for better decisions
Comprehensive resources including product catalogues, application guides & service manuals. Ideal for comparing models, understanding options & planning maintenance.
Ready to work faster & smarter?
Cut Time. Clear Snow. Own Every Season.
Test an Ariens machine where it matters — on your own ground. Experience the speed, comfort & reliability trusted by pros across EMEAA.
Catalogues
Download or Request the Latest Editions
Download or request our latest catalogues. Each edition includes detailed specs, recommended applications & accessory options.
